Over 80% of respondents in the educational game of the Association of Bulgarian Insurers (ABZ) “Your Insurance IQ: Home” showed a high level of knowledge about home insurance. The game was held between July 15–25 2026, as part of the information campaign of ABZ “Don’t Wait for Disaster. Insure Your Home Now”.
A total of 730 respondents from across the country took part in the game, and 596 of them (81.6%) achieved a score of 11 or more correct answers and qualified to participate in the prize draw. For comparison, in the previous edition of the game focused on home insurance in 2023, the share of participants who reached a high level of knowledge was around 70%. This represents an increase of more than 11 percentage points in just three years. The overall performance is also improving – the average number of correct answers rose from 11.4 points in 2023 to 12.1 points in 2026, with over half of the participants (52.3%) receiving 13 or 14 points, and nearly a third (29.5%) achieving the maximum score of 14 points.
The initiative attracted participants from different settlements across the country and from all age groups, with people aged between 26 and 55 being the most active, representing nearly 72% of all participants.
The results can be seen as a sign of growing consumer awareness and are in line with the broader trend of increased interest in home insurance, as reported in the 2026 national representative survey on attitudes towards insurance. According to it, the share of people who have or have had home insurance has almost doubled over the past six years – from 16% in 2020 to 31% in 2026.
On July 27, 2026, three winners and three reserve participants were determined through an automatic random draw. The winners will receive vouchers from an electronics store worth EUR 100, and ABI will contact them via the email addresses provided during registration.
The educational test “Your Insurance IQ: Home” remains freely accessible on the ABZ website even after the game has ended, giving everyone the opportunity to test their knowledge and learn more about home insurance.
The educational game with prizes is part of ABZ information campaign “Don’t Wait for Disaster. Insure Your Home Now” which aims to raise awareness of home insurance and help consumers choose the right insurance for their home.
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